WNBA jersey sales 2025 are booming. Discover which stars top the list, how fan trends are changing, and what it means for women’s basketball this season.
If you’re wondering who’s really winning the popularity contest in women’s basketball 2025, look no further than the latest WNBA jersey sales in 2025. With rising stars, passionate fanbases, and nonstop buzz across social media, this year’s jersey rankings tell a story far beyond stats and scores. And yes, the name at the top might surprise you—unless you’ve been keeping up with the latest WNBA news.
Let’s dive into the numbers, the hype, and what this says about the future of the league.
The Top-Selling WNBA Jerseys in 2025
Here’s the official ranking of WNBA jersey sales for the first half of the 2025 season, according to the league’s latest release.
| Rank | Player | Team |
|---|---|---|
| 1 | Caitlin Clark | Indiana Fever |
| 2 | Angel Reese | Chicago Sky |
| 3 | A’ja Wilson | Las Vegas Aces |
| 4 | Sabrina Ionescu | New York Liberty |
| 5 | Kelsey Plum | Las Vegas Aces |
| 6 | Breanna Stewart | New York Liberty |
| 7 | Paige Bueckers | Phoenix Mercury |
| 8 | Chelsea Gray | Las Vegas Aces |
| 9 | JuJu Watkins | Los Angeles Sparks |
| 10 | Nneka Ogwumike | Seattle Storm |
Caitlin Clark continues to be the league’s marketing magnet, while rookies like JuJu Watkins and Paige Bueckers are already breaking into the top 10—a major indicator of how the WNBA’s next era is unfolding.
Why Caitlin Clark Leads the Pack
After being drafted No. 1 overall in 2024, Caitlin Clark’s impact hasn’t slowed down. She leads the Fever in scoring and assists, and her deep-range shooting draws Steph Curry comparisons every week. Combine that with her massive college fanbase and you’ve got the perfect storm for record-breaking merchandise sales.
Her games regularly draw 1.5 million+ viewers, and she’s now the face of endorsement campaigns for Nike, Gatorade, and State Farm.
Angel Reese: Building a Brand of Her Own
Right behind Clark is Angel Reese, who continues to carve out her own unique legacy. With her fierce rebounding, infectious charisma, and massive social media following, Reese has quickly become one of the most marketable players in the W.
She’s also launched her own fashion collab and appeared in a Beats by Dre campaign, proving she’s as influential off the court as she is on it.
Fan engagement is a huge reason behind her jersey’s No. 2 ranking—especially among Gen Z fans and young female athletes.
Veteran Consistency Still Matters
While rookies dominate headlines, fan-favorites like A’ja Wilson, Kelsey Plum, and Sabrina Ionescu continue to sell strong. These veterans offer a balance of championship experience and star power that keeps them at the top of the league’s popularity list year after year.
Highlights include:
- A’ja’s consistent MVP-level play for the Aces
- Sabrina’s triple-double performances in New York
- Plum’s gritty leadership and clutch shooting
The Rookie Effect: JuJu Watkins and Paige Bueckers
JuJu Watkins, the breakout rookie for the Los Angeles Sparks, and Paige Bueckers, now with the Mercury, have proven the power of pre-WNBA hype. Both came into the league with huge college followings and have immediately boosted attendance and viewership in their respective markets.
Watkins’ jersey, in particular, is flying off the shelves in LA—a city that’s longed for a new women’s basketball icon.
Fan Reactions: Jersey Sales Reflect More Than Just Stats
Twitter (now X), Reddit, and TikTok are full of commentary like:
- “I bought Reese’s jersey before she even played a game.”
- “Clark made me watch WNBA. Now I have her Fever jersey and Liberty season tickets.”
- “JuJu is the future. That Sparks jersey is 🔥🔥🔥.”
It’s clear—WNBA fans are invested. These aren’t just jersey purchases; they’re expressions of support, pride, and identity.
What the Sales Say About the WNBA’s Growth
This boom in merchandise sales is more than a trend—it’s a signal that the league is becoming a larger player in the U.S. sports market.
Key indicators:
- Official WNBA store reported a 66% increase in jersey sales YoY
- Clark and Reese rank in the top 10 of all basketball jerseys sold across both WNBA and NBA
- Fanatics reports that women’s basketball gear is one of their fastest-growing categories
TV Ratings and Endorsements Follow the Jerseys
The top jersey sellers also happen to be the most-watched players on TV. The Fever vs. Sky game earlier this season (Clark vs. Reese Round 3) pulled 1.8 million viewers, one of the highest-rated regular-season games in WNBA history.
And with that visibility comes endorsement money:
- Clark: Nike, State Farm, Panini Trading Cards
- Reese: Reebok, Amazon, Fenty Beauty
- Ionescu: Nike, including her own signature shoe line
These stars are growing their personal brands while bringing national attention to the league.
Tips for Buying Authentic WNBA Jerseys
Thinking about repping your favorite player? Here’s how to do it right:
- Buy from official sources like WNBA.com or the Fanatics store
- Look for limited edition drops, especially for rookies and All-Star selections
- Follow social media accounts for early access and discount codes
Supporting players directly through merch purchases helps elevate the league—and the game.
What This Means for Women’s Basketball 2025 and Beyond
With jersey sales surging, rookies rising, and fans more connected than ever, it’s clear that women’s basketball 2025 is in a golden era. The WNBA isn’t just growing—it’s evolving.
And the fans? They’re more than along for the ride—they’re driving it.
Conclusion: WNBA Jersey Sales Are Fueling a Cultural Shift
The rise in WNBA jersey sales 2025 is about more than fashion or fandom—it’s about identity, visibility, and respect. From Caitlin Clark’s lightning-fast ascent to Angel Reese’s undeniable presence, the league’s top stars are shaping a new narrative for women’s sports.
So whether you’re a longtime supporter or a brand-new fan, this is the perfect time to represent. Because the W isn’t just having a moment—it’s making history.
FAQs
1. Who has the best-selling WNBA jersey in 2025?
Caitlin Clark leads in jersey sales this season, followed closely by Angel Reese and A’ja Wilson.
2. Where can I buy official WNBA jerseys?
The best places are WNBA.com, Fanatics, and team-specific online stores.
3. Why are WNBA jersey sales growing in 2025?
A new wave of star power, increased viewership, and stronger marketing are all driving the growth.
4. Are rookies like JuJu Watkins and Paige Bueckers selling jerseys too?
Yes, both have cracked the top 10 in jersey sales, showing huge rookie market impact.
5. Does buying a WNBA jersey support the league?
Absolutely! Jersey sales help fund the league and boost player visibility.
🔥 Also Read: Latest Trending News
🌐 External Source: WNBA Official Website
